Tuesday, August 20, 2013

So, get this

When you hear PSA what do you think of? Some of you may answer "Professional Squash Association" (that's a real thing by the way) but more than likely most of you will say "Public Service Announcement."

And what is a Public Service Announcement? Wikipedia provides this definition: "messages in the public interest disseminated by the media without charge, with the objective of raising awareness, changing public attitudes and behavior towards a social issue."

We've all seen a PSA, probably teaching us about drugs, AIDS, or tolerance.

If you're like us, you immediately imagined this logo and are currently singing the little jingle in your head.

Hey, Spoof and Speck, you are saying. What's the deal? This is really boring. Where's your usual witty observations? Don't worry friends. We're almost there.

The thing is, Shoes talks about PSAs all of the time. A ridiculous amount of Shoes' week is spent writing PSAs. We do not work for any kind of public health/social justice nonprofit organization. Remember that Wikipedia definition? PSAs are about social issues. We send information about programs and events. Press Releases.

What we, Shoes included, send out looks more like this:

Sample Press Release
and nothing at all like this:

Any questions?

 And in case you've forgotten who we're talking about, Shoes is the Hutt's minion. Shoes has power, is somewhat in charge of us. 

So now it's your turn. What else could PSA be an acronym for? Share your funniest answers in the comments. Our favorite will be featured here on Falling Down the Death Stare in late September.

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